15:45 - 16:30
Understanding AI from the user and business perspective. Machine learning, smart algorithms and autonomous products start to become realities of our daily life. But how do we need to design the artifical intelligence systems so they will be accepted, used and socially integrated in our societies and future businesses? Getting an idea why it is not about data but the situative relevance in data to become successful in data-driven business and how to architecture the smart ecosystems so they will be beneficial for us as human beings will be an essential part of this presentation. Getting insights of how to design user centric AI systems from the user’s point of view will make you understand why it’s not about technology but all about user centricity.