The Conference for Machine Learning Innovation

Leveraging Earth Observation Satellite images for Financial Industry

Session
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Register until September 16:
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✓10% team discount
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Register until November 7th:
✓Save up to € 210
✓10% Team Discount
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✓10 % Team Discount
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Register until March 5:
✓ML Intro Day for free
✓Save up to 500 €
✓10 % Team Discount
Register Now
Infos
Tuesday, November 29 2022
16:45 - 17:30
Room:
Salon 4

BeSpatial.AI solution leveraging AI, earth observation and sociodemographic data, as well as financial institutions’ internal data (segmentation labels) to enable financial services providers to better target digital and CRM campaigns promoting sustainable financing. BeSpatial.AI achieves this by giving a more complete understanding of specific financial attributes and risks associated with a given location through translating multi-dimensional geospatial data sources (including satellite images) into a single two-dimensional heatmap. This map will identify the locations where the best customers live and where marketing budgets should be focused. The output of our model is directly actionable by the architects of digital marketing campaigns at financial institutions as an input to the ad platforms (Facebook, Google) already in use, providing significantly better targeting for advertising.

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