This ML Conference Whitepaper explores the critical risks of deploying Generative AI services and provides key strategies for securing AI-driven systems. Authored by industry expert Jeff Watkins, this whitepaper introduces the STOIC framework—highlighting threats like data theft, adversarial attacks, and model poisoning. With real-world case studies and actionable countermeasures, this guide is essential for businesses looking to innovate with AI while safeguarding their assets.